Chiquita bananas get a distinctive pink stickers. Initiated the campaign to mark the World Breast Cancer month of October for the organization Pink Ribbon Germany, Chiquita said. Along with the RTL presenter Eva Imhof back Chiquita and Pink Ribbon Germany the issue of breast cancer screening in the public eye.
Banana producers are facing some problems. Production, profits and market access are highly concentrated. The conditions and prices prioritize the cheapest production possible, even when this violates labour rights or is environmentally destructive.
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